Tag: social media marketing

Stop Making These Social Media Marketing Mistakes

Everyone’s on the social web. But why is it that no follows your account, or you can’t get any traffic on your social profiles? Well you know what? It’s about to change. Hey everyone. I’m Neil Patel, and today, I’m gonna share with you the biggest social media mistakes that you’re making, that’s causing you to not do well. (uplifting music) Before I get into these tactics, make sure you subscribe to this channel. Whether subscribing, following, whatever it may be. That way, as I create more tactics for you to follow, more video lessons, you’ll get notified about them. The first mistake that you need to avoid is posting content too often.

Everyone believes that, Hey, you wanna do well on Facebook? Post 10 times a day. The more you post, the more people will see you. That may work for Twitter, but for most social sites, if you post too much, you’re not gonna do well. You only have a certain amount of people following you. If you keep posting too much information, you’re going to wear them out, and they’re gonna start ignoring you’re content.

Try to post no more than once a day. I’m not talking about live video, or stories, or anything like that. I’m talking about posting a image, or a video, a status update. Try not to post more than one a day. The second mistake that you need to avoid is posting mediocre content. Now that you know you only wanna post once a day, when you do post once a day, that content has to be amazing.

If people don’t like it, they’re not going to engage or comment. You know what? If you posted content that’s mediocre, or you think is great, and you got no comments, or engagements or likes, leave a comment below with the word yes. That way I know you’re struggling with creating amazing content. And think of it this way, if that content isn’t something that you would tell your friends about, or you would share, or you don’t think has a slight possibility of going viral, then, it’s not gonna do that well.

If you’re not sure what great content is, go to Buzzsumo. Put in keywords within your space. It’ll show you what’s popular on the social web already. You wanna use tools like Buzzsumo and Social Blade to come up with better content. That way, whenever you do post, it’s amazing content. The third mistake that most people are making is they’re not leveraging videos. Videos is the future. Facebook. Youtube. LinkedIn. All of these players wanna get your attention, more so than even a live TV. I’m talking ’bout, you know, that big LCD. Technically, you don’t have a big TV anymore, they’re all thin and go on your wall. But you get the point, in which, these social sites are craving for your attention. They want you to be on Facebook, instead of watching HBO, or NBC, or Sky Sports. So, that’s why they want you to upload video content. If you upload video content, you’ll get 2-3 times more engagement and views, than if you just upload a photo or a text update.

The fourth mistake that many people make is they’re not engaging in the first hour. The way most social algorithms work is whatever does extremely well in the first hour, continually goes viral. It’s like the opposite of SEO. With SEO, it’s a long-term game. You release content, you never do well in the first hour. You’re lucky if that content ranks really well after 30 days, or six months. In many cases, it’ll take over a year. With the social web, it’s all about the first hour. So if you have an email list, promote your email list. Or technically, promote that video or status update you did to that email list, that way, you can drive more engagement.

If you have a push notification subscriber list, from tools like subscribers.com, send them to your social profile when you have a status update. That way it gets more views, engagement. And that way, over the next 30 days, 60 days, it’ll rank higher on YouTube. Or over the next 24 hours, it’ll get way more views and shares on Facebook. You wanna push things hard in the first hour it goes live. And the last mistake that I want you to avoid is not engaging. Social’s all about being a two-way street. If you ask me a question and I didn’t answer, that’d be rude of me. That’s how social media works. You need to engage with other people. So when they leave a comment, make sure you respond. Even if their comment is as simple as like, hey thanks Neil. Thanks for leaving this, or creating this video. And if you feel like this video is good, leave a comment below telling me thanks. I really do appreciate it. And you know what? You’ll start seeing me respond to you, even if you just say thanks, or hi. Why? Because social media is a two-way street. It’s important for me to communicate with you, just like it is for you to communicate with me.

And if you communicate more, and you have those responses to every single comment, you’ll find, that over time, you’re gonna get much more shares, views, likes, than if you didn’t engage with your audience. So that’s it. If you stop making those mistakes, you’re gonna get way more traction on the social web. Doesn’t matter if your using LinkedIn, YouTube, Facebook, Twitter, these tactics will help you out. Thanks for watching. Make sure you subscribe, like, share. And again, I hope to see you next time, and giving you more marketing advice. .

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Social Media Marketing Edmonton

How to Build a Six Figure Business in Under 90 Days With Facebook Ads

Everyone says it’s hard to make money and that you need money to make money that’s a bunch of today I’m gonna share with you how I built a six-figure business in 90 days using Facebook ads and how you can to sign up for Facebook ads yeah you may say oh I need money to do that no you don’t credit cards are net 30 that means you can spend money on ads and then you can pay it off as you’re getting the revenue and the beautiful part about this is as long as you call the tips and the tactics that I’m gonna share with you and I’m going to share with you stuff I’ve never revealed before you’ll be able to make money quicker than your bills for your ads are gonna be coming in so here’s the first thing you need to do sign up for webinar Jam webinar Jam is a webinar software that allows you to educate and sell people online you’re seeing all these ads on YouTube and Facebook for people saying register for my webinar why do you think they’re doing them it’s because it’s an easy way to make money and I hate to say it

most of people who are doing this suck at everything other than selling on the webinar they don’t really have that many skills why don’t I do it anymore I don’t care for the money but I’ll share with you how you can do it step-by-step so the first thing as I mentioned signed up for webinar Jam webinar Jam is a software that allows you to a webinar and sell on there they also have this other software called ever webinar which you’ll also need and that allows you to do a webinar once but make it recorded so that way your webinar continually seems like you’re holding in you in every 15 minutes so people can sign up and then join your webinar so now that you got your webinar up and running and going create a webinar the webinar could be on anything how to create an Amazon business how to do something that you’re good at something that other people want to learn so with your webinar the first part is educating the first 30 to 40 minutes of your webinar presentation should be educating showing tips techniques strategies that they haven’t seen before and then after you did that you’re like hey do you like these

techniques did you think they’re amazing there are actually amazing techniques but I have ones that are way would you like to hear those do I have your permission and the reason you’re asking their permission is because you’re asking them hey can I sell you something in other words right because once you get permission people are much more likely to stick around and hear your pitch then you want to go into your offer what are you selling you have to create something right it could be getting rid of your back pain you’re like oh well the real trick is a B and C and I don’t you have this course and here’s what it teaches you and here’s the benefits that you get from it and best of all you get the results either faster or with less work people want to pay for speed and automation and then you want to sell it to them on the webinar sell it to them for a price the price could be a thousand bucks usually you want to have somewhere between 500 and a thousand five hundred but the price that you choose has to be discounted so if you’re selling it for five hundred the original price needs to be two thousand three

thousand or whatever it may be but you can’t just make up a price for being like oh it was ten grand but now for you it’s five hundred bucks no one’s gonna believe that you have to show if you’re saying it was five grand you have to show five grand worth of value and then when you sell for 500 bucks people are like oh my god this is a steal why wouldn’t I buy this that’s how you sell at a lower price plan to get everyone to buy buy buy with webinarjam you can also put a countdown clock right in their settings they break down that you can put a timer when you put a timer it tells people that this offer is only valid till the end of this webinar or the next week or whatever you decide that you want to end up using and when you do that people know time sensitive and when it’s time sensitive they’re much more likely to buy instead of thinking if they want to buy now that you got the webinar up and running you want to

drive traffic through webinarjam you can just throw up a landing page get people to opt-in you want to keep it really simple maybe have an image of you tell people what they’re gonna expect on the webinar and then opt in and then when there’s an opt-in you can use Twilio Twi L IO which is a text message integration and using Twilio people will get a text reminder and they’ll start joining and then as they join they show up to the webinar you’ll start getting sale but here’s the thing even though the webinar is recorded you can have people in the webinar chatroom responding to comments and engaging and here’s what no one tells you the more people engage with you the much more likely they are to buy and we did an analysis and we found that people leave a comment are more than three times likely to buy than people who don’t leave a comment in the chat room so engage with people as much as possible because the more they comment the more likely they are to buy and when you’re having your webinar timing so when they can sign up and listen to it make sure you have a webinar that starts every 15

minutes remember it’s recorded you don’t have to be on the webinar every 15 minutes instead other people can just join whenever they want that means when you’re sleeping you could be making money also people mean when I’m making money even when I’m sleeping right so as long as you have your webinar every 15 minutes you’ll get the most people signing up but you’ll also get the most people showing up to the webinar and as you do that if you get a hundred webinar registrations you should get at least one sale if not three sales and to give you a rough idea I was selling a thousand dollar product for every hundred webinar registrations I would get three point six sales and roughly twenty percent would refund I would still make well over two thousand dollars and for those hundred webinar registrations in general I would be paying six bucks per webinar registration so that means I’m spending six hundred dollars to make more than two thousand dollars right I don’t know what the exact math works out to but I think it’s around like two thousand five under two thousand eight hundred after

refunds or even three grand whatever it may be but the point I’m trying to say is the math works out really well you can do this on Facebook Ads right away and the ads you show on Facebook they need to be video based the more video ads you do of register for this webinar if you’re much more likely to convert better than if it’s just a text-based ad so do video based ads and your videos should have subtitles because not everyone has their speakers on so they can’t hear you but they can read and with that video ad make sure you put at least a few blocks of paragraphs on the benefits what learn and that video should break down what they’re gonna get a lot of people will go and check out but they won’t buy you know this most ecommerce that’s more than half the people don’t finish their checkout put a remarketing pixel on Facebook and show them a video ad of what they would have got if they join and you can give them one last chance and what that happens is those people will watch that video and they’d be like oh my god this is what I’m gonna get if I join a lot of your sales will come from that and then the last trick I have for you is do a $1 trial so for all the people who don’t by being like look the main reason and buy his poly because you’re concerning you’re not sure if it’s worth the money I know it’s

valuable so much so that I’m gonna give you a glimpse of the product maybe like a week or a little piece of it for a $1 trial and then after that it’s gonna cost X dollars per month and I’ll even email you before the $1 trial is over so if you’re not happy you can cancel and by doing that you’ll get another 15% in sales follow those tips and you can start generating money from your webinar and here’s the beautiful part you don’t have to create a product right away you can start selling and then deliver your product within two weeks or 30 days just make sure whatever you’re selling is really valuable don’t put your name behind crap don’t be one of those YouTube and Facebook people who are just selling people to make a quick buck provide value you’re gonna feel like a sleazebag if you’re just out there to make a quick buck really care about people and give them something that they can’t complain about and even if people want their money back 60 or 90 days from now even if it’s past your 30-day money-back guarantee give them their money back don’t be greedy it’s all about helping people out now I know this is a lot of information and every type of webinar changes per product and if you’re not sure what kind of webinar you should be creating or how to go about it just leave a comment with your questions and I’ll be there to respond and walk you through it make sure you also like the video because I’m helping you out subscribe to the channel and I look forward to seeing you in the next video and helping you grow

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How to Grow Your Brand with Social Media Marketing

As found on Youtube

Social media management can be confusing, frustrating even. Living in our highly digitized modern world though, it is a necessary component to every successful marketing campaign. That’s where we come in. Our expert digital marketing team is made up of graphic designers, web creators, copywriters, SEO experts and marketing masters. Put together, we are the social media heroes that your company is looking for, ensuring that your online content makes it in front of the eyes of the right audience at the right time, generating more leads for your business and creating better growth potential for your brand.

Proper social media management isn’t about throwing a whole bunch of content out into cyberspace and then forgetting about it. We make no assumptions about the performance of your social media platforms, instead we carefully monitor them and analyze the data in order to know where we are performing well and where we can use to work a little harder to garner a better engagement from your audience.

 

 

Social Media Marketing: Pinterest for Business

On Pinterest, the social platform built on beautiful, shareable imagery, opportunities for shopping come cleverly disguised as outfit inspiration, smoothie recipes and DIY centrepieces. For consumers, it’s a place to hunt and gather. For brands, it’s a goldmine. Consider this: we analyzed data from over 529, 000 Shopify store orders to find that Pinterest was the second largest social source for traffic, and resulting visits had the third highest average order value. Also, according to research done by piqora, sales and traffic from Pins can occur long after the item is pinned.

In fact, 50 percent of visits happen after 3 and a half months, which respectively, is more bang for your buck than twitter or facebook. The reasons for using pinterest for your business are impossible to ignore. In this video, we’ll show you seven concrete methods, that you can use to drive sales and traffic with Pinterest.

One, Use Rich Pins – Rich Pins are enhanced Pins that make your images even more shoppable because they contain additional information right inside the Pin.

There are five types of Rich Pins – Movie, Place, Recipe, Article and Product. And Online retailers can benefit from Product Pins because they include real-time pricing and stock availability. Rich Pins can also improve click through rate and discoverability of Pins, by making them eligible for Pinterest’s own curated feeds. Another advantage of Rich Pins is price

notifications. If you reduce the price of your product, customers who Repinned that product image will receive an email from Pinterest notifying them of the price drop and prompting them to buy. Also, if you’re using Shopify, we have partnered with Pinterest to automatically enable Rich Pins for our merchants. That means any images Pinned from your product pages will now be published as Rich Pins. To enjoy the benefits of Rich Pins, be sure that you sign up for a Pinterest business account. Two, Pin Smarter – Knowing what types of images work best on Pinterest is extremely important. I’m sure you’ve all heard of the importance and impact of great product photography and pinterest is yet another place where it can really pay off.

Shopify store Sycamore

Street Press, for example does product photo shoots and creates blog posts specifically to create highly pinnable images that will draw people to their sites from pinterest. Most months, Sycamore Street Press gets most of its referral traffic from Pinterest over any other source. Another great example is Designer Moorea Seal, who has built an audience of over 900,000 on her beautifully-curated Pinterest account, which is responsible for 50% of her store’s sales. Her approach is to provide “Clear, clean product images on a white or light grey background plus an editorial view of products either in a natural environment or on a person to give customers two styles of photography options for pinning to their boards.” When shooting and choosing photos for

your product pages, strive to make them highly Repinnable.

So, What makes an image Pinterest-worthy? Well, let’s dig into the data: Keep it Anonymous – Images without faces receive 23% more Repins than those with faces. Use Color Wisely – Pins with multiple dominant colors are Repinned times more than those dominated by a single color, and red images fare better than blue. Image Size – Images on your product pages should ideally be at least 600 px wide with the optimal Pin width being 736 pixels wide, which is the maximum display size. Taller images are more likely to be Repinned. Listen – Pay attention to your analytics, either through your Pinterest business

tools or via other apps like Piqora, Tailwind, or Curalate.

While summer salad recipes and DIY treehouses may have high virality potential overall, be relevant – find out what resonates with your audience specifically. Timing is Everything – Pin and engage when your customers are doing the same. The time periods 2-4pm and 8-11pm are roughly the best times to Pin, but it can depend on where and who your customers are. We’ve also linked to some Pinterest research which suggests that certain categories perform better on specific days of the week. You Need a Blog – A blog is the perfect place to create beautiful content for your pinterest boards. We’ve linked to a great article in the description of this video that will help get you started creating a blog that pinterest users will love. Three – Sell the Lifestyle. Create boards around lifestyle themes that include your products, rather than just product boards. Great brands understand their customers and the kind of content that they crave. Inspire your audience, don’t just sell to them.

“A Great Outdoors” board for example will be much more compelling than a board that simply highlights the outerwear your brand carries.

Holly Castro for example, of Charm & Gumption fills her “For the Home” Board with curated pins that complement her own products, which are peppered throughout. Nordstrom takes a similar approach with their “Pick Pink” Board, which is entirely dedicated to the rosy hue. It’s filled with hyper-feminine picks from around the web – with subtle inclusions from Nordstrom’s own offerings. After all, 92% of all pins are made by women. Four – Piggyback on Popular Content. While you should use caution when pinning content simply based on viral potential, you shouldn’t ignore opportunities to tap into the most popular pin types and search terms if they’re actually relevant to your audience. Here’s a great example. Sony Electronics, has a product category that doesn’t rank high on the list of popular categories.

So, they’ve cleverly jumped on the virality of cute animals and humor to create their board “I Can Haz Gadgets”. Consider your audience. Are your customers

predominantly men? Well, your slice of the Pinterest pie is smaller, so maximize your efforts. Create boards and pin content in the categories of photography, art, design, and home decor. Do you sell food or beverages? Develop easy recipes containing your products. Are your products related to fitness, health, or beauty? Pin aspirational and inspirational content with quotes. Is your ecommerce store a source for tools, craft supplies, or fabric? Use them to create DIYs and tutorials. Remember, a pin can contain your

products and a link to a step-by-step tutorial on your blog. Five – Run Pinterest Contests. Contests are a great way to increase engagement on Pinterest. When done well, and within the platform’s parameters, Pinterest contests can drive sales and traffic for your ecommerce site. Travel website, Jetsetter for example, used contests to effectively increase site traffic by 150%. We’ve linked to that case study in the description of this video. Brands, however, should pay attention to Pinterest’s contest guidelines. Certain types of contests are not permitted, nor is spammy behaviour.

Contest these tips: Make it Worth it – Forever 21 asks followers to create an entire board, but puts a $1000 gift card on the table as incentive. Get Inspired – Look to other brands for contest ideas that might work for you. Use an App – Apps like Gleam.io, Wishpond or Woobox can help organize your contest and host it on your site or Facebook. We’ve linked to a few of these in the description of this video. Six – Leverage the Power of Influencers.

Partner up with Pinterest influencers and bloggers to give your product some clout on the social network. Many brands get access to new audiences by inviting Guest Pinners to create boards on their accounts. Often, influencers will charge a fee for this service, but social media love in exchange for your product may be possible, too. Choose to work with Pinterest users whose audiences resemble your desired customers. Martha Stewart Living for example strategically partnered with the mommy bloggers behind Cool Mom Picks.

Seven – Engage Your Community. Involve your community to help increase engagement. Group Boards can be comprised of many contributors – customers, staff, a select group of influencers – or can even be open to anyone to join. The contributors to your group boards become brand ambassadors, creating content on your behalf. You can also encourage your customers to share images of themselves with your product. This is an especially useful tactic for fashion brands to gather alternate, accessible images of products worn by real people. Fashion brand – The Whitepepper collects customer photos via email and features them on their “Who’s Wearing The Whitepepper” board. All pins link back to the brand’s ecommerce store where Pinners can shop the looks. There you have it – 7 methods that you can put into practice with your business.

Be sure to keep us posted on your progress and if we missed any tips or techniques that you’re using to reach your customers on Pinterest, please share them with us in the comment section. If you’re looking for more tips and tutorials on starting or running your business, be sure to subscribe to our youtube channel. Thanks for watching. .

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How To Create Real Estate Content

– On this episode I talk about turning points, content, real estate, and chugging. (upbeat music) You ask questions, and I answer them. This is the #AskGaryVee Show. (upbeat music) Hey everybody, this is Gary Vay-ner-chuk, and welcome to Episode 36 of the #AskGaryVee Show. Fun fact about the number 36: it’s the last time I’m doing a fun fact about a number. – Barry asks: “Gary, love to hear your opinion on whether a PR company or a person should be

overseeing social media for a business.” – Barry, great question, and before I even answer it, I just want to thank you for being a long time interactor friend with me. I don’t like using the word fan, but I say it sometimes, it just slips.

Barry, I’ve always enjoyed our conversations on Twitter over the last four years, so thrilled to have you on the show. I think I know where you’re going with this question, which is the notion of, VaynerMedia was built on coming into companies and taking the social media away from PR companies. Some of the bigger PR companies in the world right now have built out social media departments and they’ve done a nice job, to varying degrees. I wanted to answer this question because I want to get people around the psychology of the difference between PR and social, and why I do think that, of course there’s people, hundreds of people in this company have worked in PR before, so there’s some great things about PR. Being able to handle pressure, the speed of it. The difference though, is PR is very B2B.

When you’re a PR person and you’re working with a client, the Yankees, you’re trying to get them press in the New York Times, The New York Post, ESPN. You’re working directly with a human being who’s the gatekeeper to make a decision.

When you’re doing social, you’re dealing with all the fans, and it’s much more B2C. So I don’t have a problem if a PR person or company is doing the social for a company or individual, I just want to make sure they have a different gear in their brand understanding, brain, not brand, but that was an interesting slip-up.

I just want to make sure they have that gear to know that they need to be looking at this as a B2C game, versus the B2B game that is PR. – eastcountytoday says, “Gary, love the iTunes touch. When was the moment you knew you would be okay when starting your company?” – East County, right? That’s a little bone thugs reference to episode, I can’t remember. East county, the moment I knew that I was gonna make it was the first day I walked into my dad’s liquor store. And the reason I decided to answer this question

and trying to find value for everybody watching other than me bragging about that I had the bravado from day one was, the notion of not even worrying about that moment. Meaning, one of the biggest things that I’m trying to teach, I’m turning a lot today. One of the things I’m trying to teach all my management here at VaynerMedia, and all my founders in my start-up investments and my co-founders in companies that had meeting with my co-founders at Resy last night, the number one thing I keep telling everybody is to not worry about the things that don’t matter.

Worrying about or trying to figure out, this is the moment when I made it, is something that I think cripples people, and I just don’t even think about those things. I could answer this question two ways,

which are the two right ways, which is one: The moment I walked into my dad’s store, because I had that confidence, or I could answer the other way that’s equally as true, pulling on both sides like a bridge, which is, I haven’t made it yet. They both are right, and the truth is, outside of this question, I don’t think about it at all, ever, period. And the reason I’m answering the question is because I’m trying to get as many of you who are watching the show right now to not worry about those things. Worry about executing, worry about feeling good about your life, don’t worry about making it. Because making it is an outside force. The inside force of you just doing it is what you should be focused on. – Kyle asks, “Gary, is there a way to drive traffic to a

website when posting content directly to Facebook?” – Kyle, yes.

(bell ringing) As you can tell, that Facebook post on my fan page drove a crap load of traffic to my Medium article, which is content. I answered this question because I wanted to show you raw details because I think raw details is even a deeper version of this show, and I continue to try to go deep within myself to really drive you value, especially because this is only a 50 episode experiment. Just kidding. And so, the answer is absolutely. Facebook is actually probably one of the biggest drivers of content awareness outside of itself to other destinations in the world right now, so the question is, how do you do it organically, how do you do it in a paid, targeted way? What I

just showed you was organic.

I have a pretty big foundation of 150,000 fans on that page, but there’s people that I’ve seen post content that have 800 fans, and enough people shared it and enough people liked it, enough people commented it and shared it not only within Facebook but outside of it, that it created fire. Facebook is content awareness infrastructure in a 2015 world. So not only is there a way, I think it’s one of the singular best ways, and so I would highly recommend making an investment in Facebook fan pages, recognizing the distribution opportunities that it creates for content you’re putting outside of its network. – Hey Gary, I’m a realtor, and our team puts out a lot of video. (bell ringing) – Ha, the ding. – In Episode Eight you said it was important to put up daily content, so my question to you is, if you

were a realtor, what kind of daily video content would you produce? – So that was a tremendous video. Let’s all at the VaynerNation pay attention to multiple things, including he was wearing the R.O.I. of your mother T-shirt, the fact that he dinged the jab-jab-jab in the background, a random man walked by in the background, which is a reference to some of the stuff we’ve done on the show.

If you’re listening on the podcast, I highly recommend you go to YouTube and watch this episode just to watch this video, ’cause it was tremendous. My answer is very simple. If I was a realtor, the thing that I would do more than anything is actually review the area around the places where I sell homes. Let me explain. If I’m selling homes in Millburn,

New Jersey, I’m putting out a daily piece of content reviewing the school, then I’m interviewing the individual teachers if I can get access to them, then I’m reviewing every local business, the Subway shop, the wine shop, then I’m interviewing literally people that have lived in the neighborhood for 50 years.

I’m putting out content to make you romantic around the stories in the area, because people pick them for utility. What I mean by that is, convenience of transportation, how quickly from the office, but they also pick because of the school systems, and there’s a lot of data out there on that, but how about making it a little warmer and interviewing Miss Robinson the third grade teacher,. And then obviously kind of the amenities around it, the playground, the best stores. I remember a realtor telling me that people moved to Short Hills because of Wine Library.

I thought that was cool.

It felt like such an anchor to that area. And so what I would do is daily content on the 20 mile radius or 10 mile radius around the area where you sell the homes. The stories that are tucked away in the businesses and the school system, and the iconic neighbors that have been around forever, those stories are the narrative that will create emotion which will be on a tipping point scale, on a 50/50, may be the thing that tips someone to buying your home. – Sean asks, “Gary, most big successes have a huge turning point where things really take off. What was that turning point for Wine Library?” – Sean, great question. I guess there were some turning points when the Wine Spectator ad that we ran, the first New York Times full page ad, the time I reset the score and took 50% of the beer off the floor and added more wine, when I started

WineLibrary.com, the day I started the email service, the day I jumped into Robert Parker’s forums in ’97 and became part of the internet community around wine, the 2000 Bordeaux Vintage, when we bought heavy, when I first started promoting wines nobody ever heard of on email, Richard Partridge Cabernet comes to mind, when I hired Brandon.

As you can tell, there are many moments that we made it, but it was just trucking along, building on top of each other step by step. My friends, if you listen to two of my answers on this show, you understand one very interesting thing about me, which is, I may have the energy of the hare, but I am the tortoise. (bell ringing) You know what I’m putting up there, right? That beautiful thing you did, Zak. Show Zak. You did a very nice job on that one. For everybody listening, I’m pointing to the tortoise and hare image I put out on Instagram. Go check me out on

Instagram/garyvee. Anyway, when I made it, the turning point moment, everybody who’s watching and asking these questions are looking for this sign, like I saw the sign, It’s not that. It’s head down, you love and believe in what you do, and you just never think about those moments, you just keep trucking along. It’s lunch pail mentality, it’s old school Eastern European put-in-the-work mentality. I don’t think about these things, guys. The Fortune 40 Under 40 that just happened, is that a turning point in my career? Sure, some people now think of me differently ’cause I’m in the context of those people, but it’s not.

It’s just chug and chug and chug and chug and chug and chug and chug and chug, And so chug. Thanks for watching the show. You like that DRock? (giggling off camera) Don’t edit that part, I want your giggle in

there. Thanks for watching the show everybody. Episode 36 in the bag. Question of the day. (sighs) You know, to use this whole theme of the show, question of the day, very simply, do you think you’re a chugger, or do you think that you had a turning point moment, and if it was, what was that? And by the way, Episode 35, we dropped off of the momentum of Episode 34 on the banter. I’ve told you about the banter. I can’t be in this situation where I have to yell at you about banter and then it happens and then you fall off your next episode. I expected maybe 15 episodes, and I’d have to talk about banter again, but the community, get in the comments.

Get in the comments. Thank you. You keep asking questions, I’ll keep answering them. Oh crap, wait, subscribe! I need subscriptions because I can’t push this many right hooks in social, so subscribe! .

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